Search Engine Marketing (SEM) Call 262-416-8251

Google Advertising:

We place your ad in Google's search results when someone searches for something very similar to your product or service. The ads are free, unless someone actually clicks through your ad to your website.

Effectiveness is measured, with Google Analytics, by the ratio of ad views to clicks on your ad.  Additional tracking can be applied to determine conversion ratio of those visitors to the number of visitors that become new customers.